WholeBrand Food Management is a local food distributor serving innovative meat products. From products sourcing to distributing, WholeBrand figured it out and brought a great variety of products favoured by local residents.

WholeBrand Food Management is a local food distributor serving innovative meat products. From products sourcing to distributing, WholeBrand figured it out and brought a great variety of products favoured by local residents.

Challenge

WholeBrand has three sub-brands that have already been known by the public, but the case was not the same with WholeBrand. As a renowned food management company in the industry, WholeBrand wanted to bring in more brand awareness, and build up its professional image towards wider demographics. Therefore, Popup was approached to work with WholeBrand and bring the brand to the next level.

Services.

KOL Marketing
Social Media Marketing
Event Marketing
Video Production

Sector.

Food

Website.

wholebrandfood.com

Year.

2020-Present

SOlution

We believe the best solution is to promote the brand with cohesion, consistency, and always some creativity. Based on the client’s needs, we crafted a strategic plan, offering creative written and visual content to help WholeBrand connect with the audiences and increase the brand’s visibility in Vancouver.

To showcase the brand’s expertise of sourcing and pursuit of quality, we tailored compelling content that accurately reflected the interests of the audiences from different demographics and platforms. We regularly combine social media campaigns and KOL events to engage the audiences, while delivering and clarifying the brand’s messaging through thoughtfully prepared content.

Under successful teamwork, WholeBrand has substantially grown their following on social media platforms. Our creative recipe videos have been able to connect the target audiences with WholeBrand and translate the brand’s value in an inspiring way!