Asia Standard Americas (ASA) is the North American subsidiary of the world’s premier developer, Asia Standard International Group.
Asia Standard Americas (ASA) is the North American subsidiary of the world’s premier developer, Asia Standard International Group.
Challenge
ASA wanted a trusted team for long term collaboration. Having worked with ASA on their project Landmark on Robson, they were satisfied by Popup’s professionalism; therefore, they reached out us to continue their social media presence, while building and sustaining the corporate image with more diversified marketing tools.
Services.
Social Media Management
Sector.
Real Estate
Website.
asiastandardamericas.com
Year.
2021-Present
Solution
We created a thoughtful design for their social media platforms, while bringing in more creative content on a monthly basis to maximize exposure. During the traditional Chinese Mid-Autumn Festival, ASA was thinking to launch a giving-back campaign to the future residents at Landmark on Robson. Together, we decided to deliver a special festival gift as ASA’s sincere gratitude to each future resident.
A box of deluxe mooncakes with a custom design were thoughtfully prepared by Popup. The cultural elements and the aesthetic luxury of Landmark on Robson’s building mingle beautifully on the box, creating a visual experience and nostalgic feeling that perfectly fits the festival vibe. Every box of mooncakes was placed in our carefully selected gift bags and had been delivered to the residents with care.
Combing social media marketing with event marketing, we provide a 360-degree view of ASA showcasing its pursuit for architectural aesthetics, its commitment towards future homeowners, and its contribution to the community.
